ABOUT THE SHOW
Designers face ambiguity in every step of the design process. There is a degree of uncertainty that we must embrace in order to build. Through intense design education, we have honed our ability to combine our instincts and our knowledge of design. We have each developed an intuitive sense of knowing when something is finished, when it is good or bad, or when we have brushed up against something new and exciting. By embarking on careers in a field where the answers are never black and white, we rely on our instincts and trust the design process.
You See It When You Know It is a play on the phrase “you’ll know it when you see it.” This catalogue features work created by Bachelor of Design 2019 Graduates and is the culmination of our efforts in our design studies over the past 4+ years. Each project started in that place of uncertainty, and through hours of work became a tangible manifestation of our research, technique, and intuition.
We invite you to explore with us.
April 2–13 2019
Thursday April 4
1-1 Fine Arts Building
University of Alberta
FAB Gallery Hours
Tuesday to Friday
2019 Grad Committee
Visual Identity Designer: Peter Elima